Live render · no video files · one cut across the studio

SizzleReel

A sizzle reel with no video in it. Stills, cut fast enough to read as motion.

Field Product Motion

Author Jeremy Prasatik Published: 2026 Status: Tool

Classification Motion Front-End Tooling

TL;DR BuiltIn a day, with Claude CodeShipsReact component, a 4.8KB web component, and a GIF/MP4 exporterTry itSection 02 takes your own images. Nothing uploads, nothing saves

Abstract

A sizzle reel is usually footage: shot, edited, rendered, hosted. SizzleReel skips the footage and keeps the edit. It runs a stack of still photographs through fourteen transition types, wipes, blinks, a burn, a lens pinch, and a title card that assembles itself, all on a timer tuned so the eye reads motion. One container, CSS animation, zero video files.

It started with a portfolio I admire that runs looping video in every project tile. I wanted that energy without a camera, an editor, or a render queue. The build took a day with Claude Code, and the finished web component weighs 4.8KB gzipped, smaller than any one of the photographs it plays.

This page is the product. The reel above is rendering live, and the lab below takes your own images, pulls a five-color palette out of their pixels, and recuts itself on the spot. The same engine exports a looping GIF or MP4 by stepping Chrome's clock one frame at a time.

SECTION 01: THE CUT

Editing rules, borrowed from film.

The montage reads as video because it obeys cutting-room rules. Getting them wrong is visible instantly: the first version blinked a color frame and landed back on the same photograph, and it read as a glitch.

A flash frame earns its interruption by hiding a splice. Every blink and pinch swaps the photograph while the cover is opaque and clears onto something new. The pinch does it mechanically: top and bottom panels close to the middle, the cut happens at the meet, and the panels part onto new country.

Title cards never fade. Words land with a hard cut and a small settle, the way campaign film handles type. Give the reel three or more words and it scatters them through the loop as their own quick cards, then the full line assembles word by word at the close, holds, and leaves the way it came.

Seven seconds, twelve beats. Wipes finish at 72 percent of their hold so every frame gets a moment of rest before the next cut. At the end the built line exits, the bare card holds a breath, and the opening shutter wipes over whatever is left standing.

SECTION 02: THE LAB

Load your own.

Seven frames across the studio's work are the default cut, one from each project. Drop in up to eight of your own and the reel rebuilds its choreography, palette included. Chips track each beat as it fires; freeze one to study the cut.

The chips follow the cut. Click one to freeze and replay that beat.

Your images (up to 8)

Running the studio set

Images stay in your browser. Nothing uploads, nothing saves. Refresh and they are gone.

Palette · pulled from the images

Title card

1–2 words slide in. 3+ scatter through the cut, then build.

Speed × 1.00

SECTION 03: THE FILE

From loop to file.

A montage that only exists as CSS still needs to leave the page sometimes, for a deck, a post, an email. The exporter drives a headless Chrome, freezes its clock, and advances it in exact twentieth-of-a-second steps, so the loop closes precisely where it opened.

14

Transition types

Wipes, blinks, burn, pinch, and four kinds of type

4.8KB

Web component

Gzipped, zero dependencies, any webpage

20fps

Deterministic export

131 frames stepped on a frozen clock

0

Video files

1.3MB as GIF, 0.2MB as MP4, nothing hosted

Services

Product Design

Engineering

Stack

React

TypeScript

CSS

Playwright

Links

See the projects the reel is cut from

The reel on this page is the deliverable, running where it was made, cut from seven of the projects around it. A public repository is next, so it can run somewhere other than here.

A design and engineering practice.

SECTION: THE PRACTICE

Work hands-on with the person who makes the work. Start a brand, an app, a campaign, or a kitchen with a single message.

Studio Reckon House Staples

Founded 2002, based in Texas, working anywhere

Status Open for projects

Classification Digital, Branding, Interiors

Contact hello@reckon.house 214.697.4578 IG @reckonhousestaples LinkedIn /jeremy-prasatik

The range

Projects come in at every stage. Some start from nothing but a name; others arrive as an existing brand, system, or idea to build on. The people range the same way, from founders and marketing teams to contractors and homeowners.

It stays that way on purpose. The client list runs from national retailers to one-room remodels, and the work gets the same attention at both ends.

The chart below maps the practice as one system: the three disciplines, the tools inside each, and the connections between them.

DIGITAL EXPERIENCES & SOFTWAREBRANDING & CREATIVE DIRECTIONINTERIORS & FABRICATIONReact / Next.jsTailwindOpenAI APIComputer VisionLLMsFramerWebflowReplit / V0SplineArt DirectionVoice & ToneTypographyColor SystemsAfter EffectsMidjourneyCustom LoRASocial GridsEmail ArchSpace PlanningFF&EMillwork DesignMaterial SelectionOn-site DirectionPop-up / RetailFabricationFull-Stack EngAI IntegrationSystems DesignProduct StrategyRapid PrototypingNo-Code ArchBrand StrategyCreative DirectionVisual Identity3D & MotionGen. ImageryContent SystemsInt. ArchitectureFF&E SourcingCustom FabricationInstallation MgmtExperientialDIGITALBRANDINGINTERIORSRHSRING INDEXDisciplineSkill / PracticeTool / MethodDISCIPLINESDigitalBrandingInteriors

© 2026 Reckon House. Made by Jeremy Prasatik.