Fashion collage featuring 2017 collections from JW Anderson, Valentino, and Simone Rocha with tropical palm leaves
Fashion collage featuring 2017 collections from JW Anderson, Valentino, and Simone Rocha with tropical palm leaves

Jeffrey Spring Campaign.

High fashion presented through controlled lighting, bold structure, and a modular system.

Jeffrey Spring Campaign.

High fashion presented through controlled lighting, bold structure, and a modular system.

Jeffrey Spring Campaign.

High fashion presented through controlled lighting, bold structure, and a modular system.

Jeffrey Spring Campaign.

High fashion presented through controlled lighting, bold structure, and a modular system.

Pink Valentino shift dress with bold monstera leaf composition
Pink Valentino shift dress with bold monstera leaf composition
Pink Valentino shift dress with bold monstera leaf composition
Pink Valentino shift dress with bold monstera leaf composition
Jeffrey fashion mobile website showing spring campaign with floral dress on botanical leaf background and Shop Now button
Fashionable floral dress by Simone Rocha featured on Jeffrey's mobile site.
Jeffrey fashion mobile website showing spring campaign with floral dress on botanical leaf background and Shop Now button
Jeffrey Spring Campaign featuring sleeveless black midi dress with white floral print, styled with black oxford shoes against tropical leaf backdrop
Woman wearing black floral dress against leafy background.
Jeffrey Spring Campaign featuring sleeveless black midi dress with white floral print, styled with black oxford shoes against tropical leaf backdrop
Jeffrey Spring Campaign model wearing blue and white striped shirt dress with white sneakers, framed by tropical leaves
Jeffrey Spring Campaign model wearing blue and white striped shirt dress with white sneakers, framed by tropical leaves
Jeffrey mobile fashion site featuring JW Anderson striped dress with 'In Season Bold Ready & Now' text over tropical leaves
Woman wearing black floral dress against leafy background.
Jeffrey mobile fashion site featuring JW Anderson striped dress with 'In Season Bold Ready & Now' text over tropical leaves
Jeffrey fashion website featuring Simone Rocha black floral dress with tropical leaf backdrop and 'Shop Now' call-to-action
Jeffrey fashion website featuring Simone Rocha black floral dress with tropical leaf backdrop and 'Shop Now' call-to-action

JeffreyAtlanta/New york

JeffreyAtlanta/New york

JeffreyAtlanta/New york

JeffreyAtlanta/New york

Avenir Next Medium

Avenir Next Demi Bold

Avenir Next Demi Bold

Avenir Next Heavy

Avenir Next Heavy

Brand details

Jeffrey needed a spring campaign that felt global but cost local. The constraint shaped everything.

Shot entirely in studio. Used bold foliage crops as structural anchors rather than styling props. Monstera leaves and palm fronds treated like graphic elements, not greenery. Color floods and extreme crops gave the compositions scale without a plane ticket.

Typography followed the same logic. Condensed, stretched, layered to create rhythm across three dress stories: JW Anderson, Valentino, Simone Rocha.


Built a system that moved cleanly across email, homepage, and social without redesign. Same visual language, different formats. Repeatable week to week with minimal rework.


Services

— Art Direction

— Campaign Design

— Email & Web Templates

Brand details

Jeffrey needed a spring campaign that felt global but cost local. The constraint shaped everything.

Shot entirely in studio. Used bold foliage crops as structural anchors rather than styling props. Monstera leaves and palm fronds treated like graphic elements, not greenery. Color floods and extreme crops gave the compositions scale without a plane ticket.

Typography followed the same logic. Condensed, stretched, layered to create rhythm across three dress stories: JW Anderson, Valentino, Simone Rocha.


Built a system that moved cleanly across email, homepage, and social without redesign. Same visual language, different formats. Repeatable week to week with minimal rework.


Services

— Art Direction

— Campaign Design

— Email & Web Templates

Brand details

Jeffrey needed a spring campaign that felt global but cost local. The constraint shaped everything.

Shot entirely in studio. Used bold foliage crops as structural anchors rather than styling props. Monstera leaves and palm fronds treated like graphic elements, not greenery. Color floods and extreme crops gave the compositions scale without a plane ticket.

Typography followed the same logic. Condensed, stretched, layered to create rhythm across three dress stories: JW Anderson, Valentino, Simone Rocha.


Built a system that moved cleanly across email, homepage, and social without redesign. Same visual language, different formats. Repeatable week to week with minimal rework.


Services

— Art Direction

— Campaign Design

— Email & Web Templates

Brand details

Jeffrey needed a spring campaign that felt global but cost local. The constraint shaped everything.

Shot entirely in studio. Used bold foliage crops as structural anchors rather than styling props. Monstera leaves and palm fronds treated like graphic elements, not greenery. Color floods and extreme crops gave the compositions scale without a plane ticket.

Typography followed the same logic. Condensed, stretched, layered to create rhythm across three dress stories: JW Anderson, Valentino, Simone Rocha.


Built a system that moved cleanly across email, homepage, and social without redesign. Same visual language, different formats. Repeatable week to week with minimal rework.


Services

— Art Direction

— Campaign Design

— Email & Web Templates

Reckon House Staples.

hello@reckon.house

214.697.4578

IG@reckonhousestaples

Q&A

The work of Jeremy Prasatik. Brands, apps, creative direction and interiors. I make things, start to finish. National campaigns to custom homes. Different mediums. Same effort and taste.

I love the work.

Branding

Brand Strategy (Positioning, Voice & Tone)

Creative Direction (Campaign, Art Direction)

Visual Identity (Logo, Typography, Color Systems)

3D & Motion (Spline, After Effects, Renders)

Generative Imagery (Midjourney, Custom LoRA)

Content Systems (Social Grids, Personalized Architecture)

Digital experiences, apps

Full-Stack Engineering (React, Next.js, Tailwind)

AI Integration (LLMs, Computer Vision Expert, API Development)

Rapid Prototyping (AI-assisted development, no-code tools)

No-Code Architecture (Framer, Webflow)
Ecommerce Platforms (Shopify, Enterprise, Custom)

Product Strategy (MVP Definition, Roadmap)

Systems Design (Scalable UI/UX Frameworks)

Interiors

Interior Architecture (Space Planning, Flow)

FF&E Sourcing (Furniture, Fixtures, Equipment)

Custom Fabrication (Millwork Design, Material Selection)

Installation Management (On-site Direction)

Experiential Design (Retail, Pop-up, Event)

Reckon House Staples.

hello@reckon.house

214.697.4578

IG@reckonhousestaples

Q&A

The work of Jeremy Prasatik. Brands, apps, creative direction and interiors. I make things, start to finish. National campaigns to custom homes. Different mediums. Same effort and taste.

I love the work.

Branding

Brand Strategy (Positioning, Voice & Tone)

Creative Direction (Campaign, Art Direction)

Visual Identity (Logo, Typography, Color Systems)

3D & Motion (Spline, After Effects, Renders)

Generative Imagery (Midjourney, Custom LoRA)

Content Systems (Social Grids, Personalized Architecture)

Digital experiences, apps

Full-Stack Engineering (React, Next.js, Tailwind)

AI Integration (LLMs, Computer Vision Expert, API Development)

Rapid Prototyping (AI-assisted development, no-code tools)

No-Code Architecture (Framer, Webflow)
Ecommerce Platforms (Shopify, Enterprise, Custom)

Product Strategy (MVP Definition, Roadmap)

Systems Design (Scalable UI/UX Frameworks)

Interiors

Interior Architecture (Space Planning, Flow)

FF&E Sourcing (Furniture, Fixtures, Equipment)

Custom Fabrication (Millwork Design, Material Selection)

Installation Management (On-site Direction)

Experiential Design (Retail, Pop-up, Event)

Reckon House Staples.

hello@reckon.house

214.697.4578

IG@reckonhousestaples

Q&A

The work of Jeremy Prasatik. Brands, apps, creative direction and interiors. I make things, start to finish. National campaigns to custom homes. Different mediums. Same effort and taste.

I love the work.

Branding

Brand Strategy (Positioning, Voice & Tone)

Creative Direction (Campaign, Art Direction)

Visual Identity (Logo, Typography, Color Systems)

3D & Motion (Spline, After Effects, Renders)

Generative Imagery (Midjourney, Custom LoRA)

Content Systems (Social Grids, Personalized Architecture)

Digital experiences, apps

Full-Stack Engineering (React, Next.js, Tailwind)

AI Integration (LLMs, Computer Vision Expert, API Development)

Rapid Prototyping (AI-assisted development, no-code tools)

No-Code Architecture (Framer, Webflow)
Ecommerce Platforms (Shopify, Enterprise, Custom)

Product Strategy (MVP Definition, Roadmap)

Systems Design (Scalable UI/UX Frameworks)

Interiors

Interior Architecture (Space Planning, Flow)

FF&E Sourcing (Furniture, Fixtures, Equipment)

Custom Fabrication (Millwork Design, Material Selection)

Installation Management (On-site Direction)

Experiential Design (Retail, Pop-up, Event)

Reckon House Staples.

hello@reckon.house

214.697.4578

IG@reckonhousestaples

Q&A

The work of Jeremy Prasatik. Brands, apps, creative direction and interiors. I make things, start to finish. National campaigns to custom homes. Different mediums. Same effort and taste.

I love the work.

Branding

Brand Strategy (Positioning, Voice & Tone)

Creative Direction (Campaign, Art Direction)

Visual Identity (Logo, Typography, Color Systems)

3D & Motion (Spline, After Effects, Renders)

Generative Imagery (Midjourney, Custom LoRA)

Content Systems (Social Grids, Personalized Architecture)

Digital experiences, apps

Full-Stack Engineering (React, Next.js, Tailwind)

AI Integration (LLMs, Computer Vision Expert, API Development)

Rapid Prototyping (AI-assisted development, no-code tools)

No-Code Architecture (Framer, Webflow)
Ecommerce Platforms (Shopify, Enterprise, Custom)

Product Strategy (MVP Definition, Roadmap)

Systems Design (Scalable UI/UX Frameworks)

Interiors

Interior Architecture (Space Planning, Flow)

FF&E Sourcing (Furniture, Fixtures, Equipment)

Custom Fabrication (Millwork Design, Material Selection)

Installation Management (On-site Direction)

Experiential Design (Retail, Pop-up, Event)